AIPH approves Grow green. Eat green. Live green-Expo in Bologna

The International Association of Horticultural Producers (AIPH) has approved an application from the region of Bologna and Emilia Romagna in Italy to host an International Horticultural Exhibition in 2019. Expo 2019 Bologna & Emilia-Romagna was approved by AIPH.

With a theme of ‘Grow Green. Eat Green. Live Green’ the Expo will take place in Bologna, Italy from May to October 2019. It will cover around 50 hectares in the Parco Nord region of the city and within the city centre itself, and is expected to attract 2.5 million visitors.

Within the theme the Expo will address:

  • Grow Green – global biodiversity as well as international garden design and horticultural trends
  • Eat Green – working with FICO Eataly World to show that ‘Food is the nexus of society’
  • Live Green – developing sustainable green cities

Commenting on the approval AIPH Secretary General, Tim Briercliffe commented: “AIPH members were impressed by the clear greening ambitions of this city as well as the innovative ideas they have for linking food into this Expo. We are sure that many more people will be exposed to the benefits of plants through this event.”

The application was supported by AIPH member ANVE (National Association of Nursery Exporters). Commenting on the successful application ANVE President, Marco Cappellini said: “Growers across Italy welcome this initiative and we are looking forward to working with the organisers in Bologna to showcase the best of horticulture and why it matters so much to society. This is the work of a team involving big investment companies, the Public Administration and the horticultural industry at the highest international levels. In addition, this good news comes at the same time as the Italian industry asks for more attention and strong promotional activities. Right now we are at the beginning. The next two years will be crucial to ensure we are fully ready at the opening. ANVE demonstrates once again the capacity to lead Italian horticulture to an international level.”

Leading the bid consortium Dr Alessandro Bonfiglioli said: “We are delighted to have received this approval from AIPH and look forward to working with our partners to develop this Expo into a great event for Italy and the whole world. We look forward to working with AIPH and welcoming many countries to participate in this exciting event.”

Bologna Expo consortium Member, Mr. Alessandro Rosso, Chairman of Alessandro Rosso Marketing and Expo said: “Expo 2019 Bologna & Emilia Romagna will demonstrate an innovative approach to the challenge of urban regeneration and will inspire the world, for future International Horticultural Exhibitions.”

AIPH approves International Horticultural Exhibitions in accordance with the AIPH Regulations for International Horticultural Exhibitions (http://aiph.org/marketing-and-exhibitions/) and Article 4.B.2 of the International Convention Relating to International Exhibitions. Approval is granted subject to conditions.

Since 1948, the International Association of Horticultural Producers (AIPH) has united horticultural producers in an international community that thrives to this day. Much has changed in that time. AIPH strives to reignite and uphold an appreciation of plants. AIPH supports the work of grower associations globally and together AIPH champions a prosperous industry, growing plants that enhance lives, advance societies and sustain the planet, for this generation and the next.

Further details http://aiph.org/

The growing media in the nurserystock: agronomic requirements and environmental and economic sustainability

The nursery is in Italy (in value) 5% of the national agricultural production and contributes 14% to the formation of European flower production. The province of Pistoia is the heart of the Italian nursery and affects over 5,200 hectares, with 1,500 hectares of pot plants, 1,500 companies and over 5,500 direct employees (2,500 employees) in addition to industries, the PLV is over 300 million euros which exported 160.

The substrates are defined as “material other than soils in situ where plants are grown.” A Pistoia is estimated consumption of growing media of approximately 600,000 cubic meters / year, while in Italy the consumption of more than five million cubic meters / year.

The culture substrate influence: the absorption of the mineral elements and the availability of water and air and determines the development of a more or less balanced root system.

The raw materials are usually mixed according to specific doses.

The global sustainability is directly linked to the limitation of the impoverishment of stocks of raw materials and the reduction of CO2 emissions related to their use.

The substrate is now a key component of the nursery production process and it affects both the quality and the economic result.
Research must consider all plant-substrate-container in respect of each production process and the target market of the finished product.

Renato Ferretti

The European NurseryStock Association (ENA) held its summer General Assembly meeting in Helsingborg, Sweden

The Swedish organization LRF Horticulture (LRF Trädgård) hosted the meeting that was attended by delegates from 15 different countries (Belgium, Bulgaria, Denmark, Finland, Germany, Ireland, Italy, the Netherlands, Norway, Poland, Serbia, Spain, Sweden, Switzerland and the United Kingdom).

The meeting had a great focus on Plant Health with discussions driven by Mr Marc Van Hulle, chairman of the ENA EU Legislation Working Group. The General Assembly widely deliberated about Xylella fastidiosa. Delegates at ENA expressed their concerns about this disease and also stated their confidence that the European nurseries are acting properly, in accordance with the regulations and at the highest level of plant health. The General Assembly confirmed ENA is strongly in favor of the robust measures adopted by the European Commission to prevent the spread of this disease in Europe but, at the same time, is against any additional measures implemented by EU Member States preventing the free circulation of goods within the EU. It was also agreed to ask the European Commission for significant high funding that will allow 1) rapid reaction against the first detections, including compensation for owners if eradication measures must be taken and 2) start or enhance R&D projects to prevent and fight against Xylella and other quarantine pests and diseases.

The General Assembly debated about the effects of the EU Regulation on the Invasive Alien Species on plants produced and marketed by European nurseries. It was stated that the Regulation does not provide for any exceptions for varieties obtained with the purpose of creating sterile and non-invasive forms. The Regulation refers without exception to species as lower rank taxa, while there are many non-invasive varieties and cultivation forms on the market; for example, sterile varieties not producing seeds. It was agreed to offer the ENA specialists support to the European Commission’s committees on Invasive Alien Species.

Leon Smet, chairman of the ENA International Plant Names List Working Group, updated the delegates about changing names and adding new species and varieties to the list. It was decided to finish the names compilation work by the end of summer to have time during autumn to review it, with the aim of publishing the new International Plant Names List in early 2016 (www.internationalplantnames.com).

All ENA delegates shared information about the trends on plant production and internal and export markets of nurseries in each country, summarized in a table that ENA President Mr Tim Edwards proposed to update twice a year.

The summer meeting finished visiting Splendor Plant (www.spelndorplant.se), one of Sweden’s largest nurseries, and Tönnersjö Nursery (www.tonnersjo.se), one of Sweden’s largest tree producers, guided by Patrick Svensson, the Swedish nurseryman and Vice-President of ENA.

 

FLORA TRADE SHOW scores a bull’s-eye

Praise from exhibiting firms for the decision to hold the expo simultaneously with MacFrut, its innovative format and numerous international business meetings. The two expos showcased the product chains of fruit and vegetables, nurseries and floriculture, offering exhibitors and visitors advantageous networking possibilities.

Rimini, 25th September 2015 – The first edition of Flora Trade Show, the new Rimini Fiera event dedicated to the world of nursery/floriculture and landscape, ended this evening after being attended by 4,793 visitors. An event that, for the first time in Italy, brought together in a single marketplace, from 23rd to 25th September, the entire agriculture product chain, thanks being held simultaneously with MacFrut, the leading fruit and vegetable event, organized by Cesena Fiera.

Rimini Fiera chairman Lorenzo Cagnoni comments, “Flora Trade features a dynamic innovative B2B format, with a strong accent on the sector’s requirements: international business meetings, specialist training, a modern functional expo centre at the service of companies and visitors and institutional meetings that made Flora Trade Show an important opportunity for insights and networking for the entire nursery/floriculture sector. We laid good foundations, so that, through time, this first appointment becomes the trade’s key event, able to re-launch the leadership of Italy’s floriculture and nursery sector worldwide.”

Rimini Fiera Business Unit manager Patrizia Cecchi announces, “The companies taking part confirmed their appreciation of a model that targeted business decisively, enabling them to set up important relations with foreign buyers. There was all-round appreciation for the beautiful halls and efficient services, which made doing business more pleasant and easier, along with the area’s proverbial hospitality.”

The event was characterized by its high international vocation, thanks to the participation of buyers from the most interesting countries connected with the sector, such as Turkey, Romania, Bulgaria, Montenegro, Serbia, Slovenia, Czech Republic, Poland, Belgium and Croatia. Over 600 business meetings were held, which the foreign trade members had scheduled before the expo, by means of Rimini Fiera’s digital platform.

At Flora Trade, right from day one – after the joint inauguration, with the participation of Andrea Olivero, Deputy minister for Agricultural, Food and Forestry Policies, Rimini Fiera Chairman Lorenzo Cagnoni, the chairman of Cesena Fiera, Renzo Piraccini, Rimini’s mayor, Andrea Gnassi, Cesena’s mayor, Paolo Lucchi and Paolo De Castro (Member of the European Parliament) – numerous events were dedicated to the trade’s professionals:
starting with the opening conference on the topic of protection of the environment and landscape, with the participation of Confagricoltura, CIA and ANVE, followed by the international workshop “New Gardens for the City Life” dedicated to landscape designers and agronomists, and more technical conferences specifically held for producer companies, through to events dedicated to garden centres and florists.

Simultaneously with Flora Trade, Macfrut, the Italian fruit and vegetable expo that at this edition set a record as far as quantity, quality and professionalism was concerned (one exhibitor out of five was from abroad).

There was an extremely successful first edition of the Flora Trade Decoration Cup, the floral decoration competition involving the major national florist schools (Assofioristi, Pianeta Fiore, Laboratorio Idee, Scultura Fiori and Le Mani Parlano) with the collaboration of the Associazione Nazionale Piante e Fiori d’Italia and Guida I Fioristi Italiani.

For Flora Trade Show Rimini Fiera featured an expo area of approximately 10,000 square metres, with approximately a hundred companies (in addition to the 33,000 square metres dedicates to the simultaneously held MacFrut), an entire hall hosted Giardino all’Italiana (Italian-style gardens), thanks to the extremely appreciated collaboration of Grassi Design Studio, thus enabling the creation of a brand new expo format, that brought together companies, products, landscapes and buyers and was based on winning ideas, such as the natural playground and the ceramic park.
The numerous proposals for personalizing flowerbeds and greenery included outstanding ones such as original designs exploiting the colour of gravel, sand, herbs and earth, 50 year-old Bougainvilleas, small to medium sized tropical plants, shaped like trees or left to grow freely; then Mag Bonsai, cacti, very spectacular bushes, chosen precisely to decorate outdoor areas and, lastly, careful smooth finishes and imaginative sinuous lines for Kidfriendly equipment with a green vocation.

An ultra-innovative technique that astonished professionals attending was also presented at Flora Trade Show: this was NEMO’S GARDEN, the world’s first experiment of a underwater vegetable garden at a depth of up to 12 metres, a project for underwater cultivation of land vegetables intended for human consumption, realized by means of the installation of underwater structures specially designed by the R&D section of the Ocean Reef Group.

Flora Trade Show was chosen not only by important individual companies such as Pagano Piante, Cantatore Michele, Floramiata and more, and major floriculture production groups (companies of the Distretto Florovivaistico Alto Lombardo, Flormercati, Flor-Coop Lago Maggiore, Florbusiness, Florveneto and the Distretto Vivaistico PlantaRegina), who chose the expo as the perfect avant-garde showcase for presenting their products, but also by large foreign groups such as that of Kenya’s flower growers, and Dutch companies, represented by TecnOlanda and Barendsen.

Moreover, Italy’s major regional excellencies came together precisely at Rimini Fiera, starting with Apulia, a key area for Mediterranean flower cultivation, which, with the Distretto Florovivaistico Pugliese, brought an important debate to Flora Trade Show on Xylella fastidiosa, a disease that is hitting olive trees and for which Apulia is in a leader in its control and treatment.

However, the expo was not only floriculture and agronomy, it also featured landscape and flowers, with the participation of teachers from the major floral decoration schools (with Chicco Pastorino, Cecilia Serafino, Carmelo Antonuccio and Peppe Picca), AICG member garden centres, landscape designers and internationally famous architects who took part in Wednesday’s international workshop “New Gardens for the City Life”- From gardens to landscape – promoted by PAYSAGE, during which international experts faced various aspects to garden and landscape design.

The appointment with the second edition of Flora Trade Show is in September 2016.

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The growing media in the nursery: agronomic requirements and environmental and economic sustainability – by Renato Ferretti

DAYS TECHNICAL SOI in 2015 were held at the CRA-VIV Pescia on 27-28 May 2015 in fact organized by CRA-VIV (Research Unit for the nursery and the management of green environment and ornamental) and SOI (Italian Society of Horticulture ) with the punctual and pleasant direction of Dr. Daniel Massa and Dr. Gianluca Burchi.

The primary objective of the Technical Seminars SOI has been to provide a broad view of the possibilities and potential of the subjects covered, proposing solutions and providing factual information and transferred to the working world.

The first day was devoted to technical visits to Pistoia Nurserey Park Vannucci Plants and all’Agraria Checchi leader of the District for the production of substrates customized for different nurseries.
The nursery is in Italy (in value) 5% of the national agricultural production and contributes 14% to the formation of European flower production. The province of Pistoia is the heart of the Italian nursery and affects over 5,200 hectares, with 1,500 hectares of pot plants, 1,500 companies and over 5,500 direct employees (2,500 employees) in addition to industries, the PLV is over 300 million euros which exported 160.

Substrates
The substrates are defined as “material other than soils in situ where plants are grown.” A Pistoia is estimated consumption of growing media of approximately 600,000 cubic meters / year, while in Italy the consumption of more than five million cubic meters / year.
The culture substrate influence: the absorption of the mineral elements and the availability of water and air and determines the development of a more or less balanced root system.
The raw materials are usually mixed according to specific doses.
The global sustainability is directly linked to the limitation of the impoverishment of stocks of raw materials and the reduction of CO2 emissions related to their use.
The substrate is now a key component of the nursery production process and it affects both the quality and the economic result.
Research must consider all plant-substrate-container in respect of each production process and the target market of the finished product.

Florasì, Florconsorzi, MIPAAF, Coldiretti, CIA and Confagricoltura. All aboard for Flora Trade.

Important patronages for the first edition of the international event being held at Rimini Fiera 
from 23rd to 25th September 2015

Rimini, 8th May 2015 – The organization team is hard at work on the Flora Trade Show, the international expo for the floriculture/nursery and landscape sectors that is being held at Rimini Fiera from 23rd to 25th September and is already receiving important confirmations from the sector.

In fact, as well as the strategic collaborations with Florasì and Florconsorzi, participation in the Rimini project has also been confirmed by MIPAAF (Ministry for Agricultural, Food and Forestry Policies), Confagricoltura, CIA Confederation of Italian Farmers and, most recently, by Coldiretti Emilia Romagna. Fundamental players that have given their patronage and full support to an expo born to re-launch the entire floriculture/nursery sector, also able to count on being held simultaneously with Macfrut and the years of experience built up in the garden sectors, thanks to the editions of the Sun exhibition.

FLORA TRADE AT A GLANCE
Dates: from 23rd to 25th September 2015 Flora Trade Show.
Halls: A7-C7 and A5-C5.
Admission: trade members only;
Hours: from 9:30 am to 6:30 pm, last day – closure 5:30.
Patronages: Florconsorzi, Florasì, Ministry for Agricultural, Food and Forestry Policies, CIA Confederation of Italian Farmers, Confagricoltura and Coldiretti Emilia Romagna.
Tickets: Flora trade Show: trade members only, admission by invitation, or € 15.00

Il florovivaismo Europeo

Nel 2013 il valore della produzione florovivaistica Europea è stimata dalla Commissione in 21 miliardi di Euro con una diminuizione, a prezzi costanti, dello 0,4% rispetto al 2012. I paesi principali sono l’Olanda con il 30% (=), l’Italia con il 13,7% (-0,4%), la Germania 12,7% (+0,7%), la Francia 12% (=), la Spagna 11% (=), il Regno Unito 5,3% (-07%) ed il Belgio 2% (-3%). La produzione florovivaistica rappresenta oltre il 5% della produzione agricola dell’UE a 27; l’Italia è seconda in termini di valore della produzione florovivaistica solo all’Olanda: la produzione ai prezzi base del settore piante e fiori nel 2013 è stimata in circa 2,7 miliardi di euro, pari al 7% circa dell’intera produzione agricola nazionale.

Per quanto riguarda la superficie siamo di fronte ad un andamento altalenante ma ormai stabilizzato sui 200.000 ettari coltivati di cui il 40% in Olanda, in Germania abbiamo una certa diminuizione, l’Italia, Spagna e Polonia sono stazionarie ed in crescita +1% la Francia.

Per quanto riguarda le aziende sono generalmente diminuite per i fiori recisi e le piante in vaso (attestandosi sulle 60.000), segno evidente di un processo di ristrutturazione in corso ed imputabile agli alti costi energetici ed all’aumento della pressione competitiva, mentre in generale aumentano per i vivai (attestandosi sulle 55.000).


Ornamental plants in Europe

In 2013 the value of flower production is estimated by the European Commission in 21 billion with a decrease at constant prices, by 0.4% compared to 2012. The major countries are the Netherlands with 30% (=), Italy with 13.7% (-0.4%), Germany 12.7% (+ 0.7%), France 12% (=), Spain 11% (=), UK 5.3% (-07%) and Belgium 2% (-3%). The flower production represents more than 5% of agricultural production in the EU 27; Italy is second in terms of value of production nursery only next to Holland: the output at basic prices in the industry plants in 2013 is estimated at 2.7 billion euro, equal to 7% of the entire agricultural national production.

As for the acreage, we are facing a trend downwards, but now stabilized at 200,000 hectares, of which 40% in the Netherlands, in Germany we have a certain decrease, Italy, Spain and Poland are constant and + 1% for France.

As for the companies for cut flowers and potted plants (totaling about 60,000) are generally decreased, a clear sign of a restructuring process is under way and due to high energy costs and increased competitive pressure, (because ) In contrary the number of nurseries of outdoor plants etc totaling about 55,000, is increased because there is no merger of companies and new companies have been established.